Elevation

Elevation Church Breaks the Mold of Tradition
By Emily Manzik
It was not until Heidi’s parents separated last year that she began a new chapter in her life.
The stress and the pain that resulted from her family troubles encouraged her to look toward God for guidance. Instead of returning to the Catholic Church that she was raised in, Heidi stepped through the doors of Elevation Church in Charlotte, N.C. for the first time and came out as a new person.
“I was almost brought to tears during the service,” said Heidi. “I felt like they spoke directly to me.”
            Heidi is just one of 6,097 people who committed to Elevation Church last year. Elevation is a nondenominational church that preaches Christian beliefs in a way that attracts people from every age level. Through its live performances, interactive sermons, social media promotions, Elevation has taken faith to a whole new level.
            Elevation has only been around since 2006 starting with eight families and now has seven locations across Charlotte, NC with over 20,000 members.
The core of it all is Steven Furtick who is the lead pastor and founder of Elevation Church.
            “Our god is so incredible that he can take a conclusion and turn it into an introduction,” said Pastor Furtick. “That is why I worship him.”

The Sound of Elevation
            From the moment you walk through the door of Elevation Church, a member of the usher team hands you an orange pen, note paper, and earplugs. Then you are escorted to your seat, as you notice the group of musicians with guitars and a drum set on stage. The choir of children behind them is dancing, and singing into their microphones as the auditorium comes alive with their sounds.
The Elevation Worship team is the musicians that bring the church to life through their rock-concert-like performances.
            With the assistance of giant screens on either side of the stage, people are encouraged to dance and sing along with the lyrics that are being displayed as the worship team delivers a high intensity performance.
            Since 2008, the worship team has been writing and recording songs that tell the story of Elevation. They have released nine albums that are all available on iTunes. Their most recent one, Nothing Is Wasted, was released in February and has been giving a rating of four out of five stars on iTunes.



Extension Sites Near You
            Although Elevation Church has taken off in Charlotte, N.C., there are multiple extension sites across the country and in Canada, including ones at universities.
            Opening in November of 2011, High Point University is one of four university extension sites in the U.S. that supports Elevation Church by having student volunteers coordinate services and stream sermons to campus members.
“My goal for the site is that it will be something that people see as new and it’s not maybe what you think it is,” said sophomore Will Chambers, site coordinator at HPU. “And that everybody can come no matter what background you are.”
Last semester, the HPU extension site was averaging between 60-70 attendees per week. “I just want the site to be something that everyone can come to together,” said Chambers.
            In addition to the university extension sites, Elevation also has big plans for the upcoming years including the building of two new expansion projects totaling $7 million.
One location will open in Ballantyne, N.C. that is planned to accommodate future offices and headquarters. The expansion is anticipated to open in January of 2015.
The other project is a new location in Lake Norman, N.C. that is planned to open in October of 2015.

Reaching Out Through the Media
            Using social media to spread the word about Elevation Church has been a huge factor in the church’s journey. According to Elevation’s Annual Report, 20 percent of the church’s new growth came from social media sharing.
            Through the Elevation website, people all around the world have access to live sermons, podcast downloads, Twitter feeds, and many other media outlets.
            Even Pastor Furtick has his own website where people can learn more about him and what he does for the church being the backbone of the entire organization.

Elevation Helps Heal Families
Since the divorce of her parents, Heidi thanks Elevation Church for guiding her through the troubled times in family.
“Going to Elevation has brought me a lot closer to God,” said Heidi. “It has helped me deal a lot better with my parents’ divorce and understanding it through God’s word.”
Heidi had no idea how big Elevation Church would become in such a small amount of time, however she is still an active member to this day and continues to attend the service in Charlotte every weekend.
“I hope to even get more involved because just the foundation of the church has grown a lot and in faith it means so much to me,” said Heidi. “They strive to help other people instead of just themselves.”